Retail Execution

With Ivy Intelligent Retail Execution you can streamline your sales, merchandising, and marketing organizations directly from the cloud. Designed to help you drive more sales and increase efficiency by automation of your business processes. The Ivy Sales Assistant powered by AI helps your sales reps with day to day execution of managing accounts, processing orders, completing surveys, gathering competitive intelligence, planning visits and more.

Major Processes

  • Sales Force Automation
  • Digital Merchandising
  • Route Optimization
  • Surveys & Audits
  • Guided selling
  • Sales Order Management
  • Schemes and Promotions Management
  • Assortment Planning and Allocation

Increased in-store visibility


Improved sales force productivity

Concerned about the cost of sales impacting margins? The app enables the seller to serve the market needs, by providing guidance and focus to the sellers day to day work at retail outlets.

Want to avoid out of stock situations? Understanding the root cause of “out of stocks” provides great benefits to both the supplier and the retailer. Using route checks to compare sales of products in a particular store with similar stores in the region, you can assess the reasons for differences.

Route Optimization

Gain productivity and increase market coverage through advanced route planning, clustering, and location and outlet analysis through integrated global positioning system (GPS). Combined with efficient route planning algorithms applying integrated demand forecasting, real road networks, and automated stock replenishment.

Sales Force Assistant

Transform your sales organization using an intelligent automation solution that can help you improve productivity and increase sales through a user-friendly mobile app. The solution helps you eliminate manual, time-intensive tasks and using AI sends notifications and alerts.

Order Recommendation Engine

Replace outdated technology and give your sales organization mobile tools to enable guided selling and recommending the next best SKU, powered by artificial intelligence(AI).

Retail Sales Solution

The mobile solution enables your brand ambassadors to demonstrate products, execute promotions, manage samples, and conduct experiential marketing events in store or offsite.

Sales Management

Easily manage objectives set by home office using automated workflows with conditional logic to manage tasks and processes to meet assigned KPIs for Items/SKUs, Categories, Brands, Outlets, product hierarchy and aligned with sales commissions.

Sales Analytics

Benefit from in-flight and real-time insights of store performance, employee productivity, by channel and market. Quickly manage discounts and margins. Analyze the shift in consumer purchase behavior and make smarter business decisions.

Drive process efficiency deeper with a new mobile strategy.

Progressive consumer goods organizations are transforming their merchandising activities to serve the market needs by providing guidance and focus to the day to day work at retail outlets, obtain more shelf facings, displays. and ensuring adherence to business defined call procedures.


Ensure your products are available, visual, and priced correctly to the consumer using pre-defined business rules fundamental to optimize Share of Shelf, Share of Display, to analyze the return of investment of impact of promotional activities.

Retail Audits

Using a mobile device the reps and merchandisers can quickly streamline audits and complete forms, surveys, and checklists with integrated digital image capture to ensure placement and pricing are in compliance with promotions and recommend new displays to improve brand sales.

Social Communication

Enables user-friendly communications with peers, marketing, sales management, and district management via direct messaging and community forums on topics including roduct positioning, pricing, and competitive pressures to more effectivity position products and execute events.

Visual Merchandising

Using a mobile device the reps determine the placement of stock and location on the shelf is in compliance with the Planogram. The reps can capture digital photos of the displays in the field and find inconsistencies in seconds.

Schemes Management

You can quickly meet customer demands with increased agility by tracking scheme performance and brand distribution. Monitoring of freshness of products. Gather insights that ultimately influence the assortment and merchandising layout at the store.

Market Analytics

Easily track and compare sales of products in a particular store with similar stores in the region, and assess the reasons for differences. Home office personnel gain visibility to what’s happening at the shelf to enable updates to the field for product and pricing.